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Motorcyclists “pink” their rides


Motorcyclists lined the streets of Bucks County in pink on Saturday, Oct. 19, for the eighth annual Pink Your Ride for Motorcyclists Increasing Awareness (MIA).

The event benefits the St. Mary Medical Center’s Breast Center and its Breast Health Initiative program, which provides free mammogram screenings for community members without health insurance.

The event included contests for best bikes and best costumes, along with guest speakers from St. Mary, Brian’s Harley-Davidson Dealer and Bucks County PA Harley Owners Group (H.O.G.). Before the ride, a check from the proceeds was presented to St. Mary Medical Center for $14,500.

Each year, the event is organized in conjunction with the Bucks County PA H.O.G. The Pink Your Ride for MIA was started when two sisters, Therese Bingert, former Bucks County H.O.G. Ladies of Harley officer, and Jaclyn Bingert, Bucks County H.O.G. road captain, founded the event in 2012. The ride is in memory of their sister, Mia Bingert Wiecenski, who passed away of breast cancer in 2007, and helps the motorcycling community spread breast cancer awareness.

The ride itself featured the decorated-in-pink bikes and riders, who were police escorted throughout Bucks County. The ride began at St. Mary and finished at the Brian’s Harley-Davidson dealership in Langhorne. Brian’s hosted after-ride festivities for participants.

To donate to St. Mary’s Breast Health Initiative, go to, or call 215-710-2090.