In a time of global pandemic and economic downturn, the D&L Trail and the outdoor recreation industry have seen record numbers of trail use and huge spikes in sales.
Across the D&L Trail, trail counters recorded an average monthly increase of 88% compared to the previous year. Additionally, trail counts since June show that monthly trail use in 2020 has consistently exceeded even busiest months of 2019.
In Bucks County, trail counters along the D&L Trail recorded monthly percent increases as high as 166% this year. Local businesses that participate in the D&L’s Trail Friendly Business program have reported an inability to keep bicycles, kayaks and other outdoor recreation items stocked. All of which provide hope that outdoor recreation can not only continue to be a multi-million-dollar revenue generator for the region, but a key part of economic stimulation in the wake of COVID-19.
Previous to the pandemics surge in outdoor recreation, a 2017 study revealed that the Delaware & Lehigh National Heritage Corridor (D&LNHC) had an economic impact of $475 million, generated through direct jobs, wages, salaries, consumer spending, tax revenue, and more. In the same way, an increased need and appreciation for outdoor recreation developed during the pandemic, plus rising trends in micro tourism could result in even greater economic impact.
In 2020, the D&L Trail saw record spikes that exceeded previous years. From May through September trail counts continued above average increases indicating growth in new users and sustained interest.
The D&LNHC’s Trail Friendly Business program recognizes 28 business as “trail-friendly,” eight of which are outfitters for outdoor recreation, including shops where trail users can buy running shoes, bicycles and other gear for hitting the trail. When the nation experienced a bike shortage, Firehouse Cycles in Yardley saw a boon in business. Throughout the pandemic, Firehouse Cycles was in a position to provide bikes while their stock allowed and offer repairs for individuals to brush the dust off bikes that they had in storage.
“The local population has come to our aid like never before, they want small businesses to succeed and we remain grateful for that,” said Michael Joseph of Firehouse Cycles. “While we personally would like to go back to pre-COVID business as usual, we are fortunate to be able to provide some type of assistance in people getting outside still.”
The D&LNHC has provided respite and economic stimulation for communities in the five-county corridor. D&L Trail users should continue to find ways to welcome new trail users by following and further teaching trail etiquette.
Moreover, the D&L Trail can be supported by volunteering with or donating to the D&LNHC. Visit delawareandlehigh.org.
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