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Bridget Wingert: Happy to Be Here Lighting towns pink in October


Every year the number of pink lights grows as businesses and organizations illuminate their facades in pink to mark October as Breast Cancer Month, an event sponsored by the National Breast Cancer Foundation.

The pink lights are one local way of supporting women who are diagnosed with breast cancer. A local organization, founded two years ago by Keith Fenimore, the Pine2Pink Foundation, started with a modest goal – to light up buildings on Pine Street in Doylestown Borough in pink during October.

They were significant cultural district buildings, the Mercer Museum and the Michener Art Museum.

There’s hardly a business in Central Bucks County that is not supporting Pine2Pink.

The Cross Keys intersection in Doylestown will be pink again, like last year. The Thompson Organization flooded the car dealerships with pink light.

That included Thompson Toyota, Lexus, and BMW, all located at Routes 313 and 611, and the Lexus dealership at Route 611 and the Pennsylvania Turnpike in Willow Grove. Pink lights were aglow also at Thompson Detail Center on North Broad Street in Doylestown and the Thompson Collision Center on Route 611 in Plumsteadville.

And the company is donating $20 to Pine2Pink for every alignment at any of its dealerships through October.

This year, on Oct. 1, the Black Bass Hotel of Lumberville and the Golden Pheasant Inn of Erwinna will join in the celebration. Coincidentally, they’re owned by the Thompson Organization. Both scenic restaurants along the Delaware will serve specialty items with a pink twist. Each restaurant will donate a portion of proceeds from the sale of their specialty themed cocktails and desserts to Pine2Pink during October.

Last year, Peddler’s Village in Lahaska and New Hope Borough turned on their own rosy lights and Perkasie Towne Improvement has joined the effort – 18 street lights and many shops on Market Street are set to glow in pink on Thursday. Mechanic Street in New Hope has been temporarily renamed Pink Street.

The Village of Carversville in Solebury Township has also joined the effort.

One event will touch on all of the pink sites. On Saturday, Oct. 10, Thompson Toyota will partner with Pine2Pink to host the vehicle Conga Line Car Parade.

“It’s an informal parade of sorts,” Amanda Alexander explained in a press release. “They will be starting out with 20 decorated vehicles at Thompson Toyota, then heading out to New Hope. The idea is to gather more and more breast cancer patients, survivors, and supporters so that they have a conga line-like parade of vehicles trailing through Bucks County. Winding through Carversville, Peddler’s Village, Doylestown and Perkasie, collecting others on the way. They will end at Thompson Toyota for a socially safe and aware celebration.

“The event was dreamt up by Pine2Pink as a way to celebrate and show support in a 2020-safe manner. It should be a very moving and spirited event for all involved and watching the ‘conga line’ drive by.”

The celebration will honor all whose lives have been touched by breast cancer. The event is open to the public and all are welcome. The lead car has been painted and is ready across 202 and along River road and into Upper Bucks.

Pine2Pink is dedicated to local causes. All of the funds collected are given to local women to help them along the way as they undergo surgery, chemotherapy and radiation. It offers practical gifts, like appropriate clothing and transportation and needed cosmetic supplies.

Last year, only the second year for the organization, Pine2Pink raised $90,000. Money raised has benefited programs at the Doylestown Cancer Institute, Fox Chase Cancer Center in Buckingham, and Grand View Hospital in Perkasie.

“So appreciative of this initiative. Pine2Pink is only as strong and effective as the community allows. Being incorporated into school sports and supported by parents and athletes is milestone in our young nonprofit. Thank you to all who worked hard to make this a reality,” Fenimore wrote in a social media entry.