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“Lifeblood” of farm markets: Workshop to focus on local partnerships


Local partnerships are the lifeblood of many farm market operations, according to organizers of the upcoming Penn State Extension workshop titled “Retail Farm Market Peer Exchange: Local Partnerships,” which will occur from 6 p.m. to 7:15 p.m. Wednesday, April 20, at Red Dog Market, 1503 Ridge Road, Pottstown.

The workshop is designed for growers with on- or off-farm markets; farm market business owners and managers; retail food and beverage business operators; nursery business operators; and agritourism business operators.

Participants will tour Red Dog Market and chat with owners Emma and Aaron de Long about their market’s evolution and how local partnerships play a role in their growth and success. The event will cover: How local partnerships can grow product diversity; How to build and maintain vendor relationships; How to incorporate local partnerships into marketing.

Space is limited, so preregistration is recommended. Participants may register through April 18 for a fee of $20. Organizers ask that participants bring a mask, as the venue required masking at the time of this workshop announcement. More information is available on the Penn State Extension website at