Big Brothers Big Sisters of Bucks County unveiled its brand reposition Jan. 9, with an open house at its offices in a 200-year-old building, 2875 York Road in Jamison.
Big Brothers Big Sisters of America has undergone a whole rebranding for 2019. The transition began in October.
The organization is pivoting from messages of the importance of mentoring, to messages of the urgent need for the adults in the community to step up to defend the potential of every child.